What belongs in version one?
I map the main user journey and defer features that do not prove the product.
For founders with a product idea
Turn your mobile app idea into a buildable first release.
Start with a focused iOS and Android product plan, then develop it in defined, separately quoted stages with direct technical ownership.
Work directly with Daniel, the engineer reviewing or building your app. Scope and schedule are agreed around limited independent availability.
Build Blueprint · €490
9:41● ◔ ▰
Core journey
Ready to build
ScopeFocused
User flowMapped
ReleasePlanned
The gap
An idea needs a deliberate path to a first release.
The difficult part is rarely drawing the first screens. It is deciding what belongs in version one, choosing foundations that will survive version two and shipping a product that behaves properly on both platforms.
This is designed forFounders and small businesses with a clear mobile use case, budget to execute and a need for direct technical ownership.
The questions that matter
What I look for in this situation.
Where can the app fail on a real device?
I plan permissions, offline behaviour, API boundaries and platform differences early.
Who owns the result?
You keep the code, accounts, build process and decisions needed to continue after launch.
From uncertainty to control
A version-one scope, architecture outline and milestone estimate. The build is then agreed in separate stages.
Product intent
Clarify the user, recurring action and reason the app needs to exist.
Version-one scope
Remove distractions and define the smallest credible product.
Build in stages
After the Blueprint, agree each implementation milestone, acceptance criteria and price.
Launch and handover
Release work is planned with documentation and a clear next step.
9:41● ◔ ▰
Core journey
Ready to build
ScopeFocused
User flowMapped
ReleasePlanned
01 / 04Product intent
What the work can cover
Senior attention where the product carries real risk.
- One codebase for iOS and Android
- Firebase, APIs and integrations
- Analytics designed with the product
- Maintainable handover
A defined first engagement
Build Blueprint €490
A founder with a mobile product idea who needs a credible first release plan.
What we agree to do
One product concept and its primary user journey.
Work included
- One 60-minute discovery call
- Define the version-one journey and technical dependencies
- Review the main platform and integration risks
Delivery window
Within 7 business days after the brief and access are complete
What you receive
- Version-one scope and deferred features
- Architecture outline
- Prioritised milestone plan and implementation estimate
Outside this package
Visual design, app development, user research and a guaranteed store approval.
A written proposal confirms the acceptance criteria, start date and any applicable tax before work begins.
A useful first conversation
Tell me where the app is today.
I will reply personally with an honest view of the most useful next step. If there is a fit, we can schedule a short call.
Selected projects · Europe and remote
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